Portfolio

Duman Home

Duman Home is a Brooklyn-based home essentials brand founded in 2013: bedding, bath, decor, and wellness products with an affordable luxury positioning. Locally crafted goods alongside trusted national names, retail stores in Brooklyn, a DTC ecommerce site, and wholesale distribution via Faire. We work with Duman Home on ecommerce experience and email marketing, with one clear objective: turn a great neighborhood store into a scalable DTC brand. The work centers on the Shopify site experience, email design and campaigns, and the seasonal promotional calendar (gifting, bedding refreshes, candle drops) that drives repeat purchases in the home category.